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Explore the GFE Operating Chain

Every layer of the Internal Value Chain, in one place. Pick where you want to start, or follow the chain end-to-end.

LayerPurposeJump in
FlowsGroup of processes for a suite (e.g., Outbound, PLG)Browse Flows
ProcessesRepeatable sequences that move KPIsBrowse Processes
TasksAtomic units of work with proof expectationsBrowse Tasks
KPIsMeasures that tie work to valuationBrowse KPIs
OKRsObjectives and KRs aligned to KPIsBrowse OKRs
ValueLogsEvidence guidance to prove outcomesValueLogs
ResearchExecutive cuts + PDFs + AAA CTAsResearch & Whitepapers

How to use this library

  • Start at Flows/Processes if you need playbooks; start at KPIs if you’re score-first.
  • Every page shows linked layers (chips) so you can jump sideways/upstream/downstream.
  • Need a guided path? Book an audit: cal.com/growthflowengineering/aaa