Website Conversion Rate

Owner: Marketing • Frequency: weekly • Unit: percent

"Percentage of website visitors who convert to a lead/signup."

Linked Tasks (chain evidence)

M-S-004 — Strategy

Evidence Reminder
Log ValueLogs for this KPI and its linked tasks. Learn more at /valuelogs/.

📐 Calculus

Formula:

INFO

COUNT(conversions) / COUNT(sessions) * 100

Valuation Link: This metric directly impacts: pipeline

✅ Verified Source of Truth
GFE-SkillSystem/specs/kpis/kpi-definitions.json

Evidence Reminder
Log ValueLogs for this KPI and its linked tasks. Learn more at /valuelogs/.

Linked Tasks (chain evidence)

M-S-004 — Strategy