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Net Revenue Retention (NRR)

Owner: FinanceFrequency: monthlyUnit: percent

"Percentage of recurring revenue retained from existing customers, including expansion."


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📐 Calculus

Formula:

INFO

(Starting ARR + Expansion - Churn - Contraction) / Starting ARR * 100

Valuation Link: This metric directly impacts: valuation


✅ Verified Source of Truth
GFE-SkillSystem/specs/kpis/kpi-definitions.json
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Linked Tasks (chain evidence)