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CAC per Booked Meeting

Cost to acquire a booked meeting (Marketing & Sales spend / Meetings).

Owner: Finance · Frequency: monthly · Unit: currency

Processes measured by this KPI

No process relationships published yet.

Tasks that feed this KPI

No task relationships published yet.

OKRs tracked by this KPI

No OKR relationships published yet.

Valuation role

Valuation link
unit_economics · Primary ops family: RevenueOps
Formula

SUM(acquisition_cost) / COUNT(meetings_booked)

Typical data sources
  • finance_system
  • crm
Chain truth
ValueLog → Task → Process → KPI → OKR → ValuationOps → Enterprise Value
✅ Source of Truth
GFE-SkillSystem/specs/kpis/kpi-definitions.json