Organic Website Traffic

System path

ValuationOps→RevenueOps→KPIs→Organic Website Traffic

Number of unique visitors arriving via organic search.

Owner: Marketing · Frequency: weekly · Unit: count

Operational links

Processes measured by this KPI

No process relationships published yet.

Tasks that feed this KPI

No task relationships published yet.

OKRs tracked by this KPI

No OKR relationships published yet.

Valuation role

Valuation link
pipeline · Primary ops family: RevenueOps

Formula

COUNT(organic_sessions)

Typical data sources

• google_analytics

Chain truth
ValueLog → Task → Process → KPI → OKR → ValuationOps → Enterprise Value

✅ Source of Truth
GFE-SkillSystem/specs/kpis/kpi-definitions.json