Conference Sponsorship ROI

System path

ValuationOps→RevenueOps→KPIs→Conference Sponsorship ROI

Return on investment from conference sponsorships/attendance.

Owner: Marketing · Frequency: per_event · Unit: ratio

Operational links

Processes measured by this KPI

No process relationships published yet.

Tasks that feed this KPI

No task relationships published yet.

OKRs tracked by this KPI

No OKR relationships published yet.

Valuation role

Valuation link
unit_economics · Primary ops family: RevenueOps

Formula

(revenue_from_conf - conf_cost) / conf_cost

Typical data sources

• finance_system
• crm

Chain truth
ValueLog → Task → Process → KPI → OKR → ValuationOps → Enterprise Value

✅ Source of Truth
GFE-SkillSystem/specs/kpis/kpi-definitions.json