CPC (Paid) / cost_per_click
System path
CPC (Paid) / cost_per_click for Inbound & Channel — Paid Acquisition (Ads)
Owner: Marketing Ops · Frequency: weekly · Unit: currency
Operational links
Processes measured by this KPI
No process relationships published yet.
Tasks that feed this KPI
OKRs tracked by this KPI
Valuation role
Formula
cost / clicks
Typical data sources
- crm
- analytics
Chain truth
ValueLog → Task → Process → KPI → OKR → ValuationOps → Enterprise Value
ValueLog → Task → Process → KPI → OKR → ValuationOps → Enterprise Value
✅ Source of Truth
GFE-SkillSystem/specs/kpis/kpi-definitions.json
