Reply Rate

System path

ValuationOps→RevenueOps→Suites→GFE Lead Generation Suite→Flows→Outbound — Digital Lead Gen (Email)→Processes→Outbound — Digital Lead Gen (Email)→KPIs→Reply Rate

Reply Rate for Outbound — Digital Lead Gen (Email)

Owner: Marketing Ops · Frequency: weekly · Unit: percent

Operational links

Processes measured by this KPI

No process relationships published yet.

Tasks that feed this KPI

S-102 — Initial Outreach Message (DM)M-002 — Personalize Email Copy

OKRs tracked by this KPI

OKR-2025-EDTECH-TACTICAL — Establish GFE as the 'Judgment-Led' Authority in EdTech via the 'Think With Me' series.OKR-2025-Q1-01 — OKR for Outbound — Digital Lead Gen (Email)

Valuation role

Valuation link
pipeline · Primary ops family: RevenueOps

Formula

"COUNT(replies)/COUNT(sent) 30d"

Typical data sources

• crm
• analytics

Chain truth
ValueLog → Task → Process → KPI → OKR → ValuationOps → Enterprise Value

✅ Source of Truth
GFE-SkillSystem/specs/kpis/kpi-definitions.json