Weekly Active Customers per Cohort

System path

ValuationOps→RevenueOps→KPIs→Weekly Active Customers per Cohort

Weekly active customers measured for defined cohorts (by signup week / plan). Use cohorting as defined in M-922.

Owner: Product Analytics · Frequency: weekly · Unit: count

Operational links

Processes measured by this KPI

No process relationships published yet.

Tasks that feed this KPI

No task relationships published yet.

OKRs tracked by this KPI

No OKR relationships published yet.

Valuation role

Valuation link
engagement · Primary ops family: RevenueOps

Formula

COUNT(weekly_active_customers)

Typical data sources

• product_analytics

Chain truth
ValueLog → Task → Process → KPI → OKR → ValuationOps → Enterprise Value

✅ Source of Truth
GFE-SkillSystem/specs/kpis/kpi-definitions.json