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Social Engagement Rate ​

System path
ValuationOps→RevenueOps→KPIs→Social Engagement Rate

Engagement rate for social posts (likes + comments) divided by impressions over a period.

Owner: Marketing Ops · Frequency: weekly · Unit: percent

Processes measured by this KPI ​

No process relationships published yet.

Tasks that feed this KPI ​

No task relationships published yet.

OKRs tracked by this KPI ​

No OKR relationships published yet.

Valuation role ​

Valuation link
brand · Primary ops family: RevenueOps
Formula

(COUNT(likes)+COUNT(comments))/COUNT(impressions) * 100

Typical data sources
  • linkedin_analytics
  • social_scheduler
Chain truth
ValueLog → Task → Process → KPI → OKR → ValuationOps → Enterprise Value
✅ Source of Truth
GFE-SkillSystem/specs/kpis/kpi-definitions.json