Attribution & CAC for Inbound

System path

ValuationOps→RevenueOps→Suites→GFE Lead Generation Suite→Flows→Inbound & Channel — Inbound Content & SEO→Processes→Inbound & Channel — Inbound Content & SEO→Tasks→Attribution & CAC for Inbound

Attribution mapped to content campaigns; CAC calculated per channel

Domain: finance · Level: 2 · Owner: Finance Ops

Upstream system node

This task belongs to Inbound & Channel — Inbound Content & SEO, which is the operational process that coordinates the work.

Downstream value links

KPIs this task moves

KPI-REV-GEN-CAC-PER-MQL — CAC per MQL

OKRs this task supports

OKR-2025-Q1-04 — OKR for Pipeline Management

ValueLog proof role

valuelog-proof — ValueLog Proof

Valuation layer touched
This task contributes to KPI movement in: pipeline.

Execution contract

Acceptance criteria

Attribution mapped to content campaigns; CAC calculated per channel

Inputs

No strict inputs published.

Outputs

No strict outputs published.

Chain truth
ValueLog → Task → Process → KPI → OKR → ValuationOps → Enterprise Value

✅ Source of Truth
GFE-SkillSystem/specs/tasks/F-301.json