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Strategic Architecture

System path
ValuationOps→RevenueOps→Suites→Strategy→Flows→Strategic Architecture→Processes→Strategic Architecture

Process for Strategic Architecture

What this process is ​

Process for Strategic Architecture

What usually breaks ​

This process usually breaks when ownership, proof thresholds, or handoffs are weak enough that the team relies on narrative instead of operating evidence.

Inline Q&A

How it is measured, tracked, and fit

SkillSystem-backed

What is this?

Strategic Architecture is a RevenueOps process inside the Strategic Architecture flow.

How is it measured?

Measured directly through 18 linked KPIs, including Annual Recurring Revenue (ARR), Net Revenue Retention (NRR), and CAC Payback Period.

How is it tracked?

Tracked through 1 linked OKR plus 1 task that instantiate work into ValueLogs.

How does it fit into the SkillSystem?

In the GFE SkillSystem, processes are the main operational execution layer. They connect ordered tasks to KPI measurement, OKR accountability, and the valuation model.

Upstream links

RevenueOps · Ops familyStrategy · SuiteStrategic Architecture · Flow

Downstream links

Strategy · L?

Human + AI boundary

Humans own approvals, tradeoff decisions, exceptions, and cross-functional judgment. AI can assist research, drafting, scoring, routing, and pattern detection inside the process only after the operating contract is explicit.

Evidence requirements

Evidence should include completed tasks, proof of activity or ValueLogs where applicable, KPI movement, and the upstream/downstream links that connect execution to OKRs and valuation.

What good looks like ​

Good looks like clear ownership, measurable progress, and proof that the process is moving downstream KPIs and operating outcomes.

Linked tasks ​

M-S-005 — Strategy

Linked KPIs ​

KPI-REV-GEN-ACTIVATEDTORETENTION-CONVERSIO — Activated-to-Retention Conversion%KPI-REV-GEN-ANNUAL-RECURRING-REVENUE-ARR — Annual Recurring Revenue (ARR)KPI-REV-GEN-AVERAGE-CALL-DURATION — Average Call DurationKPI-REV-GEN-CAC-PAID-CHANNEL — CAC (Paid Channel)KPI-REV-GEN-CAC-PAYBACK-PERIOD — CAC Payback PeriodKPI-REV-GEN-CONNECT-RATE-SOCIAL-OUTREACH — Connect Rate (Social Outreach)KPI-REV-GEN-MEETINGS-BOOKED-VOLUME — Meetings Booked (Volume)KPI-REV-GEN-NET-REVENUE-RETENTION-NRR — Net Revenue Retention (NRR)KPI-REV-GEN-ONSITE-CONFERENCE-MEETINGS — Onsite Conference MeetingsKPI-REV-GEN-ORGANIC-WEBSITE-TRAFFIC — Organic Website TrafficKPI-REV-GEN-PIPELINE-GENERATED — Pipeline GeneratedKPI-REV-GEN-PLG-ACTIVATION-RATE — PLG Activation RateKPI-REV-GEN-PRODUCT-QUALIFIED-LEADS-PQLS — Product Qualified Leads (PQLs)KPI-REV-GEN-QUALIFIED-LEADS-FROM-CALLS — Qualified Leads from CallsKPI-REV-GEN-SERVICE-EXPANSION-REVENUE — Service Expansion RevenueKPI-REV-GEN-SLG-SERVICE-ACTIVATION-RATE — SLG Service Activation RateKPI-REV-GEN-SOCIAL-SELLING-INDEX-SSI — Social Selling Index (SSI)KPI-REV-GEN-WEBSITE-CONVERSION-RATE — Website Conversion Rate

Linked OKRs ​

OKR-2025-STRAT-REV — OKR for Strategic Architecture

Secondary overlays ​

  • ValueLogs remain the proof layer once tasks are instantiated.
  • AAA remains the maturity overlay for repeatable execution.
  • IRI remains the risk overlay that affects the valuation side of the system.

Next step ​

Primary: Book Audit

Secondary: Run Diagnostics

✅ Source of Truth
GFE-SkillSystem/specs/processes/PROC-REV-STRAT-01.json